1. Client Background

• European imports were 35% over budget and had 14-week lead times, missing the Q4 office upgrade deadline.
• Local Qatari suppliers could not deliver the luxury aesthetic and technical compliance required for their high-profile clients.

2. Customer Requirements & Project Objectives

1. Regulatory Compliance: Meet Qatar’s Ministry of Municipality E1-grade emissions standards and fire safety regulations (low-flame-spread materials for commercial spaces).
2. Functional Luxury:
   • 12-seater conference tables with integrated wireless charging ports and cable management slots (for international client video calls).
   • Scratch-resistant light oak finishes (to withstand high-traffic use in Doha’s corporate hubs).
    
3. Climate Adaptation: Heat-resistant underframes (to handle Doha’s 45°C summer temperatures).
4. Timeline & Scale: Deliver 100 tables within 10 weeks to restock ahead of Q4’s peak office expansion season.

3. Customization & Design Process

• Finish & Feature Validation: Light oak was selected after 90% of the client’s corporate customers voted for its “warm, sophisticated” aesthetic. The integrated wireless charging ports were added following feedback from a Qatari bank, which needed seamless tech integration for board meetings.
• Prototype Testing: A full 12-seater table was shipped to Doha for a 7-day trial. A senior QatarEnergy manager noted: “The wireless charging keeps our meetings clutter-free, and the heat-resistant frame stays cool even when our office AC is under strain.”
• 3D Rendering Alignment: MEI YI provided 3D renderings of the table in a 12-seater boardroom layout, confirming it fit Qatar’s standard office dimensions (5m x 4m).

4. Production & Quality Assurance

• Production Schedule:
  • Weeks 1–2: Sourced FSC-certified E1-grade light oak, heat-resistant steel frames, and wireless charging modules.
  • Weeks 3–9: Mass production (2 lines, 15 units/week per line) with 2 full-time quality inspectors assigned.
  • Week 10: Final inspection and climate-resistant packaging.
   
• Rigorous Quality Checks:
  1. Compliance Testing: 10% of tables were tested for E1-grade emissions and Qatari fire safety standards—all passed.
  2. Functional Testing: Wireless charging ports were verified for 10-device capacity; cable slots were tested for clutter-free routing.
  3. Climate Testing: Tables were exposed to 50°C temperatures for 7 days—no frame warping or finish damage.
   

5. Logistics & Delivery

• Packaging: Each table was wrapped in heat-resistant film and reinforced wooden crates to protect against desert transit conditions.
• Customs Clearance: Pre-submitted ISO/E1/fire safety documents cleared Hamad Port in 2 days (vs. the typical 6-day delay for uncertified furniture).
• Final Delivery: The 100 tables arrived 1 day early (9.5 weeks total). MEI YI included an English-Arabic bilingual assembly guide and a local Doha contact for post-delivery support.

6. Customer Feedback & Project Results

• Sales Performance: 88 of the 100 tables were sold in Q4 (35% faster than prior inventory turnover), with key clients including QatarEnergy (22 tables) and a Doha-based bank (18 tables).
• Client Satisfaction: 96% of corporate clients rated the tables “excellent” for design and functionality; one finance firm noted: “The wireless charging and heat resistance make these tables perfect for Doha’s climate and our global client needs.”
• Cost & Margin Benefits: MEI YI’s pricing was 28% lower than European imports, boosting the firm’s conference table profit margin from 25% to 40%.
• Repeat Partnership: The client placed a follow-up order for 80 tables 6 weeks post-delivery, citing MEI YI’s “unmatched quality and on-time delivery.”